MEDIA RELEASE – For immediate Release. Wednesday, 5 November 2008.
New Digital
Delivery Doors Opening For Artists in Radio Airplay.
Over the past year there has been a quiet
revolution taking place in Australian country music. New company Door2Door has
been effectively distributing singles for radio airplay and publicity packages
with an innovative, internet-based marketing strategy. Branded by some as
‘ahead of its time’, Door2Door leads the way in Australia for broadcast-quality
digital downloads for country music radio airplay.
Since its inception, Door2Door subscribers
have downloaded 1609 singles from the Door2Door Radio Library for airplay in
Australia, including singles from, John Williamson, The Slim Dusty Family, Sara
Storer and The Bushwackers. Subscribers
have also viewed 5221 Vlog’s (Video Messages) of Tracy Killeen, Peter Pratt,
Korey Livy, Michelle Little, Kel-Anne Brandt and Polly Medlen and downloaded a
total of 730 Digital Press Kits, including bio’s from emerging artists like The
Wildes and Connie Neilsen.
Door2Door has established firm relationships
with Australian country music broadcasters, one which broadcasters have
enthusiastically embraced. The result being a comprehensive delivery system,
that works seamlessly and effectively, providing unsurpassed customer service
in line with its commitment to GREAT Australian country music for airplay and
publicity.
Now Door2Door is set to move into the second
stage of business development, unveiling plans to roll out a re-launch in January
2009 with sights firmly set on building a strong artist network.
“Door2Door is an opportunity for artist to gain maximum
value for their publicity dollar”. says Amanda O’Bryan
co-founder of Door2Door. “We will continue to keep distributing great
Australian country music for airplay and celebrate the diversity and quality of
Australian country”
“It’s
just so important for our industry to fully embrace this technology.”
Says Roger Corbett co-founder of Door2Door. “Digital delivery is already
here, working well and it’s the way of the future. And more than just
supporting our home-grown product, it’s about providing leadership and a way
forward in Australian country music”.
Aside from the obvious benefits of cost
savings and ease of use to artists, the re-launched Door2Door will provide
instant feedback from radio, further
promote opportunities for a closer artist-broadcaster community and provide an
even easier to use, download friendly inter-face.
Find out
more at www.door2door.net.au
MEDIA CONTACT
Amanda O’Bryan
Door2Door – Digital Singles To Radio And Publicity
02 47517099 OR
0414224028 AND amanda@valleystudio.com.au